Thursday, July 8, 2010

Diamonds really are a girl’s best friend

I am very excited to announce that my Brilliant Cut Knife has arrived!

This is the first time in my 25 year career in the food industry that I’ve put my name to a product. However after testing this knife and working with the Forever Knives’ developers and designers for over 12 months, I couldn’t say no. I love it.

First of all, it hardly ever needs sharpening. According to world leading testing organisation CATRA (UK) the blade will hold its cutting edge up to 45 times longer than steel. Impressive. The more so because so many of us just don’t know how to sharpen knives properly. My pet hate is trying to work in someone else’s kitchen without a decent sharp knife. This one is so versatile, it can suit all your needs.

Back to the cutting edge, the blade is made of a unique alloy – also a world-first – that combines diamonds, silver, ceramic and titanium:

DIAMONDS a world-first for incredible performance and durability
SILVER with unique anti-bacterial properties for good health
CERAMIC for sharpness and holding the cutting edge for a very long time
TITANIUM is corrosion resistant, flexible and lightweight to reduce fatigue

The other things I love include:
 it is lightweight and perfectly balanced, hence comfortable for long periods in the kitchen or for those who find chefs’ knives too heavy
 it is dishwasher safe
 the blade is sharp, durable and flexible and can tackle all kitchen jobs such as slicing, chopping, shredding and dicing with ease and precision – this means no “crying” when cutting onions
 because there is no steel and no oxidation, you can cut lettuce and basil and there is no discolouration!

The Brilliant Cut Knife will be making its debut at the Sydney Good Food & Wine Show, 16-18 July, Sydney Convention & Exhibition Centre, Darling Harbour. I’ll be demonstrating the knife at the Forever Knives stand (i40) on the hour, each hour. The show times are:

Friday 16 July 10am-6pm
Saturday 17 July 10am-6pm
Sunday 18 July 10am-5pm

The knife will retail at the show at the introductory price of $199 (though the RRP is $249.00) inc GST including a special sharpener for fool-proof sharpening when it does finally need it.

**As a special limited offer Sydney Good Food & Wine Show purchasers will receive a FREE 52 minute DVD featuring five of my favourite fast and fabulous recipes with step-by-step instructions plus lots of handy knife tips and tricks, normally valued at $29.95.**

Click here for more information about the Brilliant Cut Knife
Click here for online sales at Forever Knives

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